Tuesday 27 January 2009

Bullet Boy Analysis

Narrative: The narrative of the movie bullet boy is basically about a man who is recently off parole attempting to straighten out his life with a lot negative results happening to him. While on his way home from prison with his friend Wisdom a wing mirror is hit off of another gangster’s car by Wisdom who refuses to pay for it. Ricky played by Ashley Walters hides a gun in his room which his little brother Curtis finds.

As far as the propps theory is concerned in this movie Ashley Walters is seen to be as the hero as he is trying to get his life back on track. In addition, his lover/ girlfriend would then be the princess which leaves Ashley’s Walters mum the donor in which she tries to help him with his life. This also leaves the Ashley’s Walters friend to be the helper and obviously the villain would be the police as they try to come down on him like a tonne of bricks if he steps out of line.
Setting:


Setting:The setting of this film can quickly be established by the target audience because of the rundown council estate houses. This setting shows us that the characters and the way that they live their lives can reflect on their homes and the way that they are living. Because of the setting of this movie is predominately near council houses this illustrates that the working class that can relate to this sort of settings is D/E. Stereotypically, the use of propps can be again understood from the low working class as they might understand where the characters are coming from take it on board.

Characters: The characters in this trailer are perceived to be stressed, hassled and frustrated most of the time. The protagonist Ashley Walters is shown in this trailer and the movie is based upon him and in which he tries his upmost to fight against anyone and anything that gets in his way. Another key character in this movie would be the child who is seen to be in precession of a fire arm which tends to catch the targets audiences eye because of his age.

Iconography: The iconography that I chose is the council estates buildings shown in the trailer in the first few seconds of the trailer in which not only the working class can relate to but also the target audience that also might live in council estate houses.

Tuesday 20 January 2009

Analysis Of American Pie

American Pie is a 1999 teen comedy film directed by Paul Weitz. The film was a box office hit and spawned two direct sequels having produced American pie 2 in 2001 and then American wedding in 2003. American pie predominately concentrates on four boys who make a pact to lose their virginity before their high school graduation.
The title of the film refers to a scene in the film in which the lead character is caught masturbating with a pie after previously being told that third base feels “like apple pie”. I conducted a short piece of research and it has come to my attention that the film ranked 49th on Bravo’s “100 funniest Movies” list and ranked 22nd on Entertainment Weekly’s list of the 50 best high school movies.
This movie targets its target audience from late teens which is from 18 onwards. I believe that this would be the perfect target audience that the director has chosen to target as this movie contains some strong language and the majority of it being about sex. As far as the representation is concerned stereotypically female teenagers are found to be has the centre of attention in every point that the male teenagers tend to discuss about.

Uses of gratification are applied in this movie as the director has used virgin and whore in order to raise enigma codes for the target audience. By using Levi’s Strauss’s theory binary opposition I believe that the director has attracted a wider range of the target audience as this involves a large amount of suspense.

Tuesday 6 January 2009

To explore how film trailers are used to attract an audience.

1) In the movie trailer of Harry Potter and the Order of the Phoenix the target audience emphasises many different types of techniques that the director may have used to entice the target audience. For instance, in the first couple of seconds of the movie trailer you can identify binary opposition. This is a method in which many directors tend to use in order to entice a wider range of the audience. At the start of the trailer where the Warner Bros logo is being advertised there is a glimmer of light behind the logo however at the same time there are dark clouds predominantly behind the Warner Bros logo.

2) Furthermore, the way that the genre of the movie is established by the target audience is mainly by the setting and the type of sound and props used in the movie itself. As you can classify in the movie trailer the mise-en-scene of the trailer sets the entire movie to be action packed as well as adventure. Because the mise-en-scene of the movie trailer varies from one place to another, this could leave the target audience wanting to watch the movie more. Not only does the mise-en-scene highlight the type of genre the movie is but also the sound and the different type of editing used. I believe that the director (David Yates) used various different types of sound to set the passion and the anxiety for the audience to take upon. The use of quick pace cut between different scenes illustrates the genre of the movie immediately.

3) I believe that the target audience of harry potter and the order of the phoenix varies from about 16-20. The reason as to why I think that this age group would combine well with the movie itself is because clothing and appearance as well as the genre of the film will attract that particular age group.

4) The way that the trailer shows that his film is worth coming to see is the different types of techniques that David Yates uses to create the intensity of the movie. First of all the director uses several of fades and cuts to set out the scene for the target audience. I believe that the quality of the trailer is the most crucial in order for the trailer to draw as much attention as it can so it can be a success. Because Harry potter and the order of the phoenix has to many sequels this shows exactly how successful the movie is.

5)The way in which the director made sure that the potential audience can understand the film even if they haven’t seen the first one is through the core characters voice over through the trailer. In addition, the narrative is understandable and sets up this film for further action that the target audience can hopefully enjoy. As this is just one of the successful sequels the director has produced the narrative is very clear and presented this very well. The director also adds a touch of class when he inputs a romance scene in Harry Potter which I believe hasn’t been accomplished before.